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Volume
4 Issue 9 September 2017 Top 20 Articles published after
9/1/2013 (cites as of 9/30/2017)
click here for past issues
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Rank
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Cites
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Article
Title
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Authors
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Journal/Year
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1
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219
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A new
criterion for assessing discriminant validity in variance-based structural
equation modeling
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Henseler, Jorg;
Ringle, Christian M.; Sarstedt,
Marko
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JOURNAL
OF THE ACADEMY OF MARKETING SCIENCE/JAN 2015
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2
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139
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Extended
Self in a Digital World
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Belk,
Russell W.
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JOURNAL
OF CONSUMER RESEARCH/OCT 2013
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3
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127
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You are
what you can access: Sharing and collaborative consumption online
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Belk,
Russell
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JOURNAL
OF BUSINESS RESEARCH/AUG 2014
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4
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125
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Consumer
Brand Engagement in Social Media: Conceptualization, Scale Development and
Validation
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Hollebeek, Linda D.; Glynn, Mark S.;
Brodie, Roderick J.
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JOURNAL
OF INTERACTIVE MARKETING/MAY 2014
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5
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105
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Institutions
and axioms: an extension and update of service-dominant logic
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Vargo, Stephen L.; Lusch,
Robert F.
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JOURNAL
OF THE ACADEMY OF MARKETING SCIENCE/JAN 2016
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6
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102
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Customer
value co-creation behavior: Scale development and validation
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Yi, Youjae; Gong, Taeshik
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JOURNAL
OF BUSINESS RESEARCH/SEP 2013
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7
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93
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The
Strategy That Will Fix Health Care
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Porter,
Michael E.; Lee, Thomas H.
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HARVARD
BUSINESS REVIEW/OCT 2013
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8
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90
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The
Role of Customer Engagement Behavior in Value Co-Creation: A Service System
Perspective
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Jaakkola, Elina;
Alexander, Matthew
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JOURNAL
OF SERVICE RESEARCH/AUG 2014
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9
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86
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Embrace
perform model: Complexity theory, contrarian case analysis, and multiple
realities
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Woodside,
Arch G.
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JOURNAL
OF BUSINESS RESEARCH/DEC 2014
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9
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86
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Managing
brands and customer engagement in online brand communities
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Wirtz, Jochen; den Ambtman, Anouk; Bloemer, Josee; Horvath, Csilla; Ramaseshan, B.; van de Klundert,
Joris; Canli, Zeynep Gurhan; Kandampully, Jay
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JOURNAL
OF SERVICE MANAGEMENT/2013
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11
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85
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How
Smart, Connected Products Are Transforming Competition
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Porter,
Michael E.; Heppelmann, James E.
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HARVARD
BUSINESS REVIEW/NOV 2014
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12
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79
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Organizational
innovation as an enabler of technological innovation capabilities and firm
performance
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Cannson, Cesar; Villar-Lopez,
Ana
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JOURNAL
OF BUSINESS RESEARCH/JAN 2014
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12
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79
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Managing
Customer Relationships in the Social Media Era: Introducing the Social CRM
House
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Malthouse, Edward C.; Haenlein, Michael; Skiera,
Bernd; Wege, Egbert; Zhang, Michael
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JOURNAL
OF INTERACTIVE MARKETING/NOV 2013
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14
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78
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Social
Media Metrics - A Framework and Guidelines for Managing Social Media
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Peters,
Kay; Chen, Yubo; Kaplan, Andreas M.; Ognibeni, Bjoern; Pauwels, Koen
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JOURNAL
OF INTERACTIVE MARKETING/NOV 2013
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15
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77
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Applying
complexity theory to deepen service dominant logic: Configural
analysis of customer experience-and-outcome assessments of professional
services for personal transformations
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Wu,
Pei-Ling; Yeh, Shih-Shuo;
Huan, Tzung-Cheng (T.
C. ); Woodside, Arch G.
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JOURNAL
OF BUSINESS RESEARCH/AUG 2014
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16
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75
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Advertiser
Risk Taking, Campaign Originality, and Campaign Performance
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Wang, Guangping; Dou, Wenyu; Li, Hairong; Zhou, Nan
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JOURNAL
OF ADVERTISING/2013
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17
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72
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Revisiting
the Satisfaction-Loyalty Relationship: Empirical Generalizations and
Directions for Future Research
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Kumar,
V.; Dalla Pozza, Ilaria; Ganesh, Jaishankar
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JOURNAL
OF RETAILING/SEP 2013
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18
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69
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When
the Recipe Is More Important Than the Ingredients: A Qualitative
Comparative Analysis (QCA) of Service Innovation Configurations
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Ordanini, Andrea; Parasuraman,
A.; Rubera, Gaia
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JOURNAL
OF SERVICE RESEARCH/MAY 2014
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19
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67
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Financial
Literacy, Financial Education, and Downstream Financial Behaviors
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Fernandes, Daniel; Lynch, John G., Jr.; Netemeyer, Richard G.
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MANAGEMENT
SCIENCE/AUG 2014
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20
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66
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Coopetition-Quo
vadis? Past accomplishments and future challenges
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Bengtsson, Maria; Kock,
Soren
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INDUSTRIAL
MARKETING MANAGEMENT/FEB 2014
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20
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66
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Managing
Brands in the Social Media Environment
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Gensler,
Sonja; Voelckner, Franziska;
Liu-Thompkins, Yuping; Wiertz,
Caroline
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JOURNAL
OF INTERACTIVE MARKETING/NOV 2013
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20
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66
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When
consumers doubt, Watch out! The role of CSR skepticism
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Skarmeas, Dionysis;
Leonidou, Constantinos
N.
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JOURNAL
OF BUSINESS RESEARCH/OCT 2013
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