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Volume 6 Issue 6 June 2019 Top 20 Articles published after 6/1/2015
(cites as of 7/1/2019)
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Rank
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Cites
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Article Title
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Authors
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Journal/Year
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1
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375
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Institutions and
axioms: an extension and update of service-dominant logic
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Vargo, Stephen
L.; Lusch, Robert F.
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JOURNAL OF THE
ACADEMY OF MARKETING SCIENCE/JAN 2016
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2
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268
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From
Multi-Channel Retailing to Omni-Channel Retailing Introduction to the
Special Issue on Multi-Channel Retailing
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Verhoef, Peter
C.; Kannan, P. K.; Inman, J. Jeffrey
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JOURNAL OF
RETAILING/JUN 2015
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3
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218
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Understanding
Customer Experience Throughout the Customer Journey
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Lemon, Katherine
N.; Verhoef, Peter C.
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JOURNAL OF
MARKETING/NOV 2016
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4
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166
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Collaborative
consumption: determinants of satisfaction and the likelihood of using a
sharing economy option again
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Moehlmann,
Mareike
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JOURNAL OF
CONSUMER BEHAVIOUR/MAY-JUN 2015
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5
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140
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Discriminant
validity testing in marketing: an analysis, causes for concern, and
proposed remedies
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Voorhees, Clay
M.; Brady, Michael K.; Calantone, Roger; Ramirez, Edward
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JOURNAL OF THE
ACADEMY OF MARKETING SCIENCE/JAN 2016
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6
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136
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Does Corporate
Social Responsibility Lead to Superior Financial Performance? A Regression
Discontinuity Approach
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Flammer, Caroline
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MANAGEMENT
SCIENCE/NOV 2015
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7
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121
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The Rise of the Sharing
Economy: Estimating the Impact of Airbnb on the Hotel Industry
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Zervas, Georgios;
Proserpio, Davide; Byers, John W.
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JOURNAL OF
MARKETING RESEARCH/OCT 2017
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8
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114
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HOW SMART,
CONNECTED PRODUCTS ARE TRANSFORMING COMPANIES
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Porter, Michael
E.; Heppelmann, James E.
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HARVARD BUSINESS
REVIEW/OCT 2015
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9
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113
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WHAT IS
DISRUPTIVE INNOVATION?
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Christensen,
Clayton M.; Raynor, Michael; McDonald, Rory
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HARVARD BUSINESS
REVIEW/DEC 2015
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10
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110
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Critical analysis
of Big Data challenges and analytical methods
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Sivarajah,
Uthayasankar; Kamal, Muhammad Mustafa; Irani, Zahir; Weerakkody, Vishanth
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JOURNAL OF
BUSINESS RESEARCH/JAN 2017
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11
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108
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Estimation issues
with PLS and CBSEM: Where the bias lies!
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Sarstedt, Marko;
Hair, Joseph F.; Ringle, Christian M.; Thiele, Kai O.; Gudergan, Siegfried
P.
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JOURNAL OF
BUSINESS RESEARCH/OCT 2016
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12
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107
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Big Data consumer
analytics and the transformation of marketing
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Erevelles, Sunil;
Fukawa, Nobuyuki; Swayne, Linda
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JOURNAL OF
BUSINESS RESEARCH/FEB 2016
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13
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98
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Common methods
variance detection in business research
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Fuller, Christie
M.; Simmering, Marcia J.; Atinc, Guclu; Atinc, Yasemin; Babin, Barry J.
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JOURNAL OF
BUSINESS RESEARCH/AUG 2016
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14
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96
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Integrating
Bricks with Clicks: Retailer-Level and Channel-Level Outcomes of
Online-Offline Channel Integration
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Herhausen,
Dennis; Binder, Jochen; Schoegel, Marcus; Herrmann, Andreas
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JOURNAL OF
RETAILING/JUN 2015
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15
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94
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Big data
analytics and firm performance: Effects of dynamic capabilities
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Wamba, Samuel
Fosso; Gunasekaran, Angappa; Akter, Shahriar; Ren, Steven Ji-fan; Dubey,
Rameshwar; Childe, Stephen J.
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JOURNAL OF
BUSINESS RESEARCH/JAN 2017
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15
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94
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Value
co-creation: concept and measurement
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Ranjan, Kumar
Rakesh; Read, Stuart
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JOURNAL OF THE
ACADEMY OF MARKETING SCIENCE/MAY 2016
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17
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93
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On the Go: How
Mobile Shopping Affects Customer Purchase Behavior
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Wang, Rebecca
Jen-Hui; Malthouse, Edward C.; Krishnamurthi, Lakshman
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JOURNAL OF
RETAILING/JUN 2015
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18
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90
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From Social to
Sale: The Effects of Firm-Generated Content in Social Media on Customer
Behavior
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Kumar, Ashish; Bezawada,
Ram; Rishika, Rishika; Janakiraman, Ramkumar; Kannan, P. K.
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JOURNAL OF
MARKETING/JAN 2016
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19
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87
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What makes online
reviews helpful? A diagnosticity-adoption framework to explain
informational and normative influences in e-WOM
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Filieri, Raffaele
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JOURNAL OF
BUSINESS RESEARCH/JUN 2015
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20
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85
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A Thematic
Exploration of Digital, Social Media, and Mobile Marketing: Research
Evolution from 2000 to 2015 and an Agenda for Future Inquiry
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Lamberton, Cait;
Stephen, Andrew T.
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JOURNAL OF
MARKETING/NOV 2016
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