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Manuscript Format
We require electronic
submission. Authors preparing manuscripts for Marketing Science should follow the format of the articles in the
latest issue except as noted
below.
Readability for the desired audience of the manuscript is one important criterion in the review process. We encourage authors to write for a board target audience.
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LaTex and Tex Users -- Please see the downloads
below for style sheets.
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Use a single column format.
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Reviews are double blind. Only the first page (i.e., title page)
SHOULD identify the author. This page should also contain the
title of the manuscript, author’s complete postal mailing address, e-mail address, FAX and phone number.
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The next page should contain the title, an abstract page (approximately
120-200 words), and keywords.
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The text, which should start on page 3, should be
single-spaced or 1.5-spaced with at least 3/4" margins and at
least 11 point font.
Suggested length depends on the type of submission.
See types of manuscripts we accept. Our
maximum length for initial submissions (excluding references) is 15,500
words and 45 pages.
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Please place tables, figures, and footnotes in the text.
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Provide bibliographic references in the text by last name and year of
publication. Please use full names of the authors in the reference
list.
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For
Sample
References Style/Sample Bibliography/Example of References (right
click to download, left click to view)
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Send the submission form and the manuscript by e-mail in unprotected
Adobe (PDF) format to mktgsci@cba.ufl.edu.
See
how
to submit for more details. Also see Converting
TeX or LaTex.
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If we accept a manuscript for publication, the final accepted version must be submitted in hard copy and in Microsoft Word format. Other acceptable formats include LaTex and
WordPerfect.
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We no longer accept research notes as first
submissions. However, the review team might recommend a revision
to a research note.
Downloads for LaxTex & Tex Users
Sample of References Style/Sample Bibliography/Example of References
(right click to download, left click to view)
LaTeX template for Marketing Science
(right click to download, left click to view)
INFORMS author style
(right click to download, left click to view)
INFORMS BiBTeX extraction style
(right click to download, left click to view)
How to use the style, includes a detailed overview of reference style
(right click to download, left click to view)
For
more please click here.
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