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Retailing and Wholesaling
- Modeling
Retail Customer Behavior At Merrill Lynch , Donald G. Morrison, Richard D. H. Chen,
Sandra L. Karpis, and Kathryne E. A. Britney, 1, 2.
- A Study of Productivity Changes in Food
Retailing, Brian T. Ratchford and James R. Brown, 4, 4.
- SH.A.R.P: Shelf Allocation
for Retailers' Profit, Alain Bultez and Philippe Naert, 7, 3.
- Evaluating Alternative
Retail Repostioning Strategies, Marcel Corstjens, Peter Doyle, 8, 2.
- Estimating Geographic
Customer Densities Using Kernel Density Estimation, Naveen Donthu, Roland T. Rust, 8, 2.
- Demand
Complementarities, Household Production, and Retail Assortments, Roger Betancourt
and David Gautschi, 9, 2.
- Pulsing Policies for
Aggregate Advertising Models, Fred M. Feinberg, 11, 3.
- The Effect of Price
Promotions on Variability in Product Category Sales, Jagmohan S. Raju, 11, 3.
- Demand Signaling and
Screening in Channels of Distribution, Wujin Chu, 11, 4.
- A Retailer Promotion Policy
Model Considering Promotion Signal Sensitivity, J. Jeffrey Inman and Leigh McAlister, 12, 4.
- The Governance of Exclusive
Territories When Dealers Can Bootleg, Shantanu Dutta, Mark Bergen, and George John, 13, 1.
- On the Function
of Sales Assistance, Birger Wernerfelt, 13, 1.
- Signaling Quality by Selling Through a Reputable Retailer:
An Example of Renting the Reputation of Another Agent, Wujin Chu and Woosik Chu, 13, 2.
- Selling
Formats for Search Goods, Birger Wernerfelt, 13, 3.
- The Impact
of Reference Price Effects on the Profitability of Price Promotions, Eric A. Greenleaf, 14, 1.
- Has Power Shifted in the
Grocery Channel?, Paul R. Messinger and Chakravarthi Narasimhan, 14, 2.
- The Inverse Relationship Between
Manufacturer and Retailer Margins: A Theory, Rajiv Lal, Chakravarthi Narasimhan, 15, 2.
- Supermarket Competition: The Case
of Every Day Low Pricing, Rajiv Lal and Ram Rao, 16, 1.
- Manufacturer's Returns Policies
and Retail Competition, V. Padmanabhan and I.P.L. Png, 16, 1.
- Slotting Allowances and
New Product Introductions, Martin A. Lariviere, V. Padmanabhan, 16, 2.
- Why Store
Brand Penetration Varies by Retailer, Sanjay K. Dhar and Stephen J. Hoch, 16, 3.
- Creating Micro-Marketing Pricing Strategies Using
Supermarket Scanner Data, Alan L. Montgomery, 16, 4.
- The Role of Sale
Signs, Eric T. Anderson and Duncan I. Simester, 17, 2.
- Coordinating Channels
Under Price and Nonprice Competition, Ganesh Iyer, 17, 4.
- Estimation of Consumer Demand with
Stock-Out Based Substitution: An Application to Vending Machine Products, Ravi Anupindi , Maqbool Dada , Sachin Gupta, 17, 4.
- The "Shopping
Basket": A Model for Multicategory Purchase Incidence Decisions, Puneet
Manchanda ,Asim Ansari ,Sunil Gupta, 18, 2.
- Modeling the Effects
of Advertised Price Claims: Tensile Versus Precise Claims?, Sanjay K.
Dhar, Claudia Gonziilez-Vallejo, Dilip Soman, 18, 2.
- Accounting Profits
Versus Marketing Profits: A Relevant Metric for Category
Management, Yuxin Chen, James D. Hess, Ronald T. Wilcox, Z. John Zhang, 18, 3.
- PromoCast: A
New Forecasting Method for Promotion Planning, Lee G. Cooper, Penny Baron, Wayne
Levy, Michael Swisher, Paris Gogos, 18, 3.
- SilverScreener: A
Modeling Approach to Movie Screens Management, Sanjeev Swami, Jehoshua
Eliashberg - Charles B. Weinberg, 18, 3.
- Why
Analyst Overconfidence About the Functional Form of Demand Models Can Lead to
Overpricing, Alan L. Montgomery , Eric T. Bradlow, 18, 4.
- Wine Online: Search Costs Affect Competition
on Price, Quality,and Distribution , John G. Lynch, Jr., Dan Ariely, 19, 1.
- Accurate
Retail Testing of Fashion Merchandise: Methodology and Application, Marshall Fisher, Kumar Rajaram, 19, 3.
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