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Forecasting
- Modeling
Retail Customer Behavior At Merrill Lynch , Donald G. Morrison, Richard D. H. Chen,
Sandra L. Karpis, and Kathryne E. A. Britney, 1, 2.
- Monopolist Pricing with Dynamic
Demand and Production Cost , Shlomo Kalish, 2, 2.
- The Navy Enlistment Marketing Plan, Vincent P.
Carroll, Ambar G, Rao, Hau L. Lee, Arthur Shapiro, and Barry L. Bayus, 4, 4.
- Nonlinear Least
Squares Estimation of New Products Diffusion Models, V. Srinivasan, Charlotte H. Mason, 5, 2.
- Arts Plan:
Implementation, Evolution, and Usage, Charles B. Weinberg, 5, 2.
- Forecasting New Product Sales
From Likelihood of Purchase Ratings, William J. Infosino, 5, 4.
- A Friction Model for
Describing and Forecasting Price Changes, Wayne S. Desarbo, Vithala R. Rao, Joel H.
Steckel, Jerry Wind and Richard Colombo, 6, 4.
- New Models From
Old: Forecasting Product Adoption by Hierarchical Bayes Procedures, Peter J. Lenk, Ambarg
G. Rao, 9, 1.
- New Product Entries and Product
Class Demand, Charlotte H. Mason, 9, 1.
- Innovation Diffusion in
the Presence of Supply Restrictions, Dipak Jain, Vijay Mahajan and Eitan Muller, 10, 1.
- A Retailer Promotion Policy
Model Considering Promotion Signal Sensitivity, J. Jeffrey Inman and Leigh McAlister, 12, 4.
- The Forecaster's
Dilemma, Chaim M. Ehrman and Steven M. Shugan, 14, 2.
- A Parsimonious Model for Forecasting
Gross Box-Office Revenues of Motion Pictures, Mohanbir S. Sawhney, Jehoshua Eliashberg, 15, 2.
- Bias and Systematic
Change in the Parameter Estimates of Macro-Level Diffusion Models, Christophe Van den
Bulte , Gary L. Lilien, 16, 4.
- COSTA :Contribution
Optimizing Sales Territory Alignment, Bernd Skiera , Sonke Albers, 17, 3.
- A Bayesian
Model to Forecast New Product Performance in Domestic and International
Markets, Ramya Neelamegham , Pradeep Chintagunta, 18, 2.
- PromoCast: A
New Forecasting Method for Promotion Planning, Lee G. Cooper, Penny Baron, Wayne
Levy, Michael Swisher, Paris Gogos, 18, 3.
- Modeling the
Evolution of Markets with Indirect Network Externalities: An Application to Digital
Television, Sachin Gupta, Dipak C. Jain, Mohanbir S. Sawhney, 18, 3.
- The Decomposition
of Promotional Response: An Empirical Generalization, David R. Bell, Jeongwen
Chiang, V. Padmanabhan, 18, 4.
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MOVIEMOD: An Implementable Decision Support System for Prerelease Market
Evaluation of Motion Pictures, Jehoshua Eliashberg, Jedid-Jah Jonker,
Mohanbir S. Sawhney, Berend Wierenga, 19, 3.
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