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Marketing Science
The Marketing Science Journal (ISSN 0732-2399), sponsored by the Institute for Operations Research and the Management Sciences (INFORMS), invites authors to submit for peer review their best marketing-oriented research. We accept many different types of manuscripts and encourage you to consider us as an outlet for your research. We are the premier journal focusing on quantitative research in marketing. We promise to provide constructive, fair, and timely reviews with the goal of identifying the best submissions for ultimate publication in Marketing Science.
For more, please click to:
http://bear.cba.ufl.edu/centers/MKS/index.asp
See you there.
Steven M. Shugan
Editor-in-Chief
Suggested Keywords for Marketing Science Articles
Advance
Selling
Advertising
Agency Theory
Bayesian Analysis
Brand Choice
Brand Management
Branding
Business
to Business Marketing
Buyer Behavior
Channel
Cooperation
Channels Of Distribution
Choice Models
Compensation
Competition
Competitive Strategy
Consumer Behavior
Database Marketing
Data Mining
Defensive Strategy
Diffusion
Deceptive Advertising
Decision-Making
Decisions Under Uncertainty
Diffusion of Innovations
Direct Marketing
Distribution
E-commerce
Econometric Models
Entertainment Marketing
Estimation And Other Statistical Techniques
Forecasting
Game Theory
Hierarchical Bayes Analysis
Industrial Marketing
Information Processing
Innovation
Interactive Marketing
International Marketing
Internet Marketing
Market Structure
Marketing Campaigns
Marketing Metrics
Marketing Mix
Marketing Research
Marketing Services
Marketing Strategy
Marketing Surveys
Marketing Tools
Measurement
Media
Multi-Level Marketing
Networks And Marketing
New Product Research
Organizational Research
Price Discrimination
Pricing Research
Product Management
Product Policy
Promotion
Regression And Other Statistical Techniques
Retailing And Wholesaling
Sales Force
Sales Force Efficiency
Sales Forecasting
Sales Management
Sales Promotion
Search Behavior
Segmentation
Service Quality
Services Marketing
Selling
Small Business Marketing
Source Credibility
Strategy Formulation
Supply Chains
Targeting
Variety-seeking Behavior
Wholesaling
Word-of-Mouth